Caught up with Goldee Udani, Founder & CEO of Social Media monitoring and Insights platform, Beevolve earlier today at the Ulsoor CCD for a chat. Beevolve aspires to become the Constant Contact of the SME/SMB Social Media realm. Not many are competing in the SME space - and the ones which are competing with Beevolve,… Continue reading Types of Social Media Adoption in Companies
Social Media ROI. Every CMO’s nightmare. Lots of things happening – but where’s the ROI on this? – Is the million dollar question. Whether you’re a B2B, B2C or C2C portal – Social and Mobile is the future. On the Social front, there are 2 ways in which the efforts of a company could be… Continue reading Social Media ROI. How to Measure It?
In the world of END OF SEASON SALE advertisements / Facebook CPC ad promotions / email marketing newsletter promotions and what not, a Brand that dares to 'Think Different' - Sher Singh shows how to get creative enough, without spending much to announce its End Of Season SALE to its customers - new and old.… Continue reading Blowing Your Trumpet – A ‘Think Different’ End of Season SALE Announcement
Media2Win has an online tool which lets one check out India's top 'Most Social' Brands out there on the 2 most commonly used platforms for branding, end-user engagement, running contests, offering discounts to brand influencers and more - Facebook & Twitter. The tool could be accessed at: http://socialbrands.media2win.com/ A run through the top brands in… Continue reading Top10 *SOCIAL* Brands in India – How to Improve User-Engagement
Nike has that knack of running cutting edge campaigns wherein they don't need to do much... it automatically goes viral and the momentum builds and takes over. The MakeItCount campaign currently running in Twitter is one such campaign. One of the terms trending 'Worldwide' in Twitter right now (Jan 1, 2012) is #makeitcount, which is… Continue reading Nike #makeitcount campaign
I come across a lot of people every day - either face to face or online - who do ask - "How's your usual day like?" There's no generalized answer for this since every single day in the realm of Social Media means - its different from the previous day and chances are - next… Continue reading Life of a Social Media Manager: [Infographic]
Guys & gals, it's hiring time. Hurrah!!!!!!!!!! Sprinklr is currently looking for 2 outstanding candidates to join the 'Community Management' team at their Bangalore offices in India. Designation: Social Media 'Community Manager' @ Sprinklr # of Openings: 2 Location: Bangalore, India (check blog post for Office pics) What is Sprinklr? Sprinklr, based in New York,… Continue reading Currently Hiring: Social Media Community Manager @ Sprinklr