Social Media, Work

Types of Social Media Adoption in Companies


Caught up with Goldee Udani, Founder & CEO of Social Media monitoring and Insights platform, Beevolve earlier today at the Ulsoor CCD for a chat. Beevolve aspires to become the Constant Contact of the SME/SMB Social Media realm. Not many are competing in the SME space - and the ones which are competing with Beevolve,… Continue reading Types of Social Media Adoption in Companies

General, Social Media

Social Media ROI. How to Measure It?


Social Media ROI. Every CMO’s nightmare. Lots of things happening – but where’s the ROI on this? – Is the million dollar question. Whether you’re a B2B, B2C or C2C portal – Social and Mobile is the future. On the Social front, there are 2 ways in which the efforts of a company could be… Continue reading Social Media ROI. How to Measure It?