Clothing, General, Social Media

Building a *BRAND* Online – Points to Remember (Startup Series: Episode 3)


E-commerce is booooooooooooooming in India. Yes, there's so many 'o's in there to stress on the fact that its really booming. Fueled by the phenomenal growth of the online travel industry, the Indian e-commerce market reached an impressive growth rate of 47 per cent to over Rs 46,000 crore in the 2011 calendar year, a… Continue reading Building a *BRAND* Online – Points to Remember (Startup Series: Episode 3)

Electronics, Social Media, Work

Death of Taggle.com: Lessons To Be Learnt


Taggle.com has closed shop. Initially launched as a Group Buying site in June 2010 (based on Groupon model), they relaunched and repositioned themselves recently into a full-fledged e-Commerce portal in mid-2011. The demise of Taggle.com doesn't mean the END of the e-Commerce Industry in India. In fact, quite the opposite. e-Commerce spendings have increased many-fold… Continue reading Death of Taggle.com: Lessons To Be Learnt