City, General, Social Media, Work

Indian eCommerce Bust – Why has it come so SOON?


It was always predicted. It was always on the cards. But it would come so soon - probably, no one had predicted. Anyways, out of the 200 or so eCommerce startups founded in India in 2012 - 100 so far have gone bust. Most of them finished (read burnt callously here) the amount of capital… Continue reading Indian eCommerce Bust – Why has it come so SOON?

Apple, Electronics, General, Social Media, Work

iOS App, eCommerce Store OR Digital Agency?


If given a choice of becoming an entrepreneur and opening your company, which one would you opt for - - an iOS app that makes an effort to solve a problem in a known domain; and commercialize it OR - open an eCommerce store selling (say, CD/DVDs, books, mens/womens/kids clothing) OR - open a digital… Continue reading iOS App, eCommerce Store OR Digital Agency?

Clothing, General, Social Media

Building a *BRAND* Online – Points to Remember (Startup Series: Episode 3)


E-commerce is booooooooooooooming in India. Yes, there's so many 'o's in there to stress on the fact that its really booming. Fueled by the phenomenal growth of the online travel industry, the Indian e-commerce market reached an impressive growth rate of 47 per cent to over Rs 46,000 crore in the 2011 calendar year, a… Continue reading Building a *BRAND* Online – Points to Remember (Startup Series: Episode 3)