Apple, General, Work

Fight Off the Bozo Explosion; Hire for Attitude


Steve Jobs had an apt saying. "One bozo gets another bozo. Soon, you're surrounded by bozos. This is called a bozo explosion". Till Steve was alive, the best of the best of the best worked at Apple. Still does; and thus, its one of the most valuable and respected companies (read: Global Brands) worldwide. Bozo… Continue reading Fight Off the Bozo Explosion; Hire for Attitude

Apple, General, Social Media, Sports, Work

Things About Business & Life That Steve Taught Me: Tim Cook


Tim Cook needs no introduction. But during the Steve Jobsian Era, he was mostly the back-seated Apple executive who was hired by Steve in 1998 as the 'Inventory Genius' to solve a problem that Steve Jobs (could understand that he himself cannot solve, even with his innate genius) - i.e. the massive piling of inventory… Continue reading Things About Business & Life That Steve Taught Me: Tim Cook