Apple, General, Social Media, Work

Blogging: Art or Science?

Bloggers. They are everywhere. Writing on every topic under the Sun. Have met some awesome ones. Have met some terrible ones. So what's the difference? What differentiates a Blogging rockstar from a dud? Believe it or not - a good blog post has nothing to do with style of Writing. Your level of Written English… Continue reading Blogging: Art or Science?

General, Social Media

Social Media ROI. How to Measure It?

Social Media ROI. Every CMO’s nightmare. Lots of things happening – but where’s the ROI on this? – Is the million dollar question. Whether you’re a B2B, B2C or C2C portal – Social and Mobile is the future. On the Social front, there are 2 ways in which the efforts of a company could be… Continue reading Social Media ROI. How to Measure It?