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Caught up with Goldee Udani, Founder & CEO of Social Media monitoring and Insights platform, Beevolve earlier today at the Ulsoor CCD for a [...]
February 10, 2013
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Social Media ROI. Every CMO’s nightmare. Lots of things happening – but where’s the ROI on this? – Is the million dollar question. [...]
January 3, 2013
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In the world of END OF SEASON SALE advertisements / Facebook CPC ad promotions / email marketing newsletter promotions and what not, a Brand that [...]
June 30, 2012
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Media2Win has an online tool which lets one check out India’s top ‘Most Social’ Brands out there on the 2 most commonly used [...]
June 7, 2012
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Nike has that knack of running cutting edge campaigns wherein they don’t need to do much… it automatically goes viral and the [...]
January 2, 2012
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I come across a lot of people every day – either face to face or online – who do ask – “How’s your usual day [...]
December 24, 2011
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Guys & gals, it’s hiring time. Hurrah!!!!!!!!!! Sprinklr is currently looking for 2 outstanding candidates to join the [...]
December 10, 2011
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Useful. The recent Mashable.com post: Mostly Mobile: How the Internet Is Consumed in India [INFOGRAPHIC] provides a useful analytical [...]
December 9, 2011
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Social Media ROI. Every CMO’s nightmare. Lots of things happening – but where’s the ROI on this? – Is the million dollar [...]
December 1, 2011
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The music industry was one of the earliest adopters of Web 2.0 technologies; quintessentially – social media channels like RSS, blogs, [...]
November 10, 2011
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What Do You Do for a Living? – is a question that many digital marketing professionals, and especially Social Media Marketing managers and [...]
November 9, 2011
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Editor’s Note: The following is a Guest Post by Suraj Atreya. Suraj Atreya is a Management Grad specializing in Digital Marketing and [...]
October 23, 2011
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There’s a saying in Latin by Cicero, Cuiusvis hominis est errare. It means – Any man can make a mistake. From which we have the [...]
October 22, 2011
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Social Recruiting is the future. In fact, for many organizations, social recruiting is becoming the norm – moving away from recruitment [...]
October 18, 2011
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A lot of user interface (UI) changes in Facebook. On the ‘Home’ tab, ‘Lists’ wherein we have ‘Close Friends’ [...]
September 21, 2011
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I like Klout – the influencer score, report and analysis. But I often feel the need of a more concrete analytics which is lacking as of [...]
September 20, 2011
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A life-long career in Digital Marketing, quintessentially, Social Media realm – marketing, strategy formulation, community management, new [...]
September 8, 2011
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Guys & gals, it’s hiring time. Hurrah!!!!!!!!!! Sprinklr is currently looking for some outstanding grads (1-2 years of experience) [...]
August 10, 2011